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FTIMC launches Chinese website

The Florida Tourism Industry Marketing Corporation has formally launched its Chinese website.


With information on experience, destinations, travel planning and contact details for travel agents, FTIMC's new website has the same content and design as its English website and is updated synchronously with the latter. It also provides links to so users can learn about the latest development of Florida's tourism industry.


FTIMC believes that the Chinese website will not only serve as a channel for Chinese tourists to understand Florida's travel products better, but will also as a brand new platform for Chinese media to communicate with FTIMC. In addition, FTIMC says the website will help the Chinese tourism industry promote Florida products by referring to the website content and effectively help the U.S. destination to develop and prosper in the Chinese market.


(China Hospitality News January 16, 2009)